Android is quickly jumping right toward future dominance in the smartphone operating system market above all other competitors in the way. Unless you’re using an iPhone to text your friend, then the smartphone you carry is most likely powered and run by Google’s Android system. According to public reports from research firm “IDC”, Android’s marketshare grew all the way up to 81% of all smartphone shipments in the third quarter of 2013, which is a staggering 10%+ increase from the previous year reaching a shipment volume well over 200 million units in that quarter alone.
This increase was driven by a high demand for Android models in developed and established markets, such as the US, China, Brazil and others. Android is increasing its share of the new and popular tablet market at the same time. At this rate by the end of 2014, Android will have a solid domination on over other mobile Operating Systems (OS) in its path. The main reason for has been an implosion in the average selling price of android based smartphones where the price is plunging towards $200. The majority of the new sales represent these low end phones. Apple has a much higher priced product, the iPhone, which has been slowing its sales. Android phones don’t sell more apps or generate more advertising revenue, but it is dominating the total app downloads at 75% of the marketshare mainly due to free games. Apple still brings in the most revenue with 50% higher even still during the last quarter.