Remember those good old days when you’d just sit on your couch and surf through channels, stick to one that you like, and just watch television for hours? You either watched TV by yourself or with a bunch of your friends or family members. Movie or TV series marathon anyone? Enter Netflix binge watching…
The Internet is changing the media landscape further and further. According to a new study by Cisco, which forecasts the impact of visual networking applications, the Internet will be accessed by most of the world’s population in the next five years. That’s not all: the same study predicts that by then, 80% of Internet traffic will be solely directed to video. We are already well over 50%.
But what does this mean for the average couch potato who likes to channel surf? It indicates that the world is indeed in the process of shifting TV habits. (Commercials are annoying…)
When was the last time you actually waited for a movie or a new episode to air on TV instead of downloading it and watching it on your smart phone or laptop, or streaming it live to your TV? Most people these days have ditched the traditional cable package, turning to devices that have online capabilities. Even newer models of television can be connected to the Internet. Let’s also not forget about YouTube.
Aside from affecting the business of television, this new habit is going to increase the amount of Internet we need. The projected number of Internet users by 2020 will increase the global IP traffic by the threefold. Problems that can arise out of such situations include the possibility that our Internet infrastructure won’t be able to handle all the data. We wanted regular shows, then HD, and now Ultra HD which requires a hefty amount of download bandwidth to your device.
It still remains to be seen whether this shift in TV habits is detrimental or not, but it seems like there is no stopping the Internet from invading every aspect of our lives.