Social media is a powerful tool but it comes with all kinds of problems. One of which is dealing with issues of low visibility. Your organic reach is down for whatever reason and you immediately look for a quick solution to help you get out of it.
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Automating your social media accounts may not seem like a big decision but it is. It’s likely one of the biggest decision that a small or medium-sized business can consider. Why is it such a big deal? Because there are a number of considerations to keep in mind when going forward with this decision.
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About a decade ago if you mentioned anything about artificial intelligence, you probably be laughed out of whatever room you were in at the time.
Back then, most peoples knowledge of AI would remind them of what they saw in films. Like Data from Star Trek or the Terminator robots from Terminator.
Today though, it’s a buzzword in both business and the industry. People have heard of it and some consider it to be a crucial part to have businesses evolve on a digital level. Those that embrace this technology are believed to be the ones who’ll capitalize the most from this shift.
But how did we get to this point? And what exactly is AI? Let’s explore that.
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Social media is and has been a marketing gold mine for businesses across the world (and more). Virtually anyone can build a brand through the hundreds of social media platforms available. One of the largest and most successful ones is of course Instagram.
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Believe it or not, your iPhone is a pretty incredible device when it comes to taking pictures. Thanks to regular improvements to technology and our own mini-computers, the camera app on our phones have become more robust.
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