Life is getting easier for social media managers. Facebook, Messenger, and Instagram are all coming together. Facebook Business users will be able to read and respond to messages from all three platforms. And it’s all happening in their new Page Manager inbox.
Facebook and Instagram have been integrating over the last several years. Zuckerberg bought the picture and video sharing app back in 2012 for about a billion dollars. Those running Facebook ad campaigns have seen the default Instagram option. Just link up your accounts. Every ad you create is automatically turned into an Instagram version. Each is placed for your chosen custom audience.